Ever wondered how to build a brand, a business, or just a better mousetrap? The Art of Manufacturing podcast, hosted by MIT-trained tech entrepreneur Krisztina ‘Z’ Holly, has your answers.

Z (and a rotating cast of guests) guides listeners on a behind-the-scenes look at how some of the world’s most captivating entrepreneurs are trying to “make it” in their industries.

Episodes delve into themes like trends in automation, e-commerce, and packaging design; how brands stay relevant in an era of clickbait and everything live; how leaders build creative teams; and what happens when someone tries to mash-up 3-D printing, fashion, and social media influencers. Not to mention the things these entrepreneurs wished they had known before starting their companies.

If you don‚Äôt want to miss an episode of the forthcoming Season Three, sign up now at makeitinla.org/connect and make sure to subscribe on your favorite podcast platform, whether it’s¬†iTunes, iHeart Radio, Stitcher, Google Play Music, or¬†TuneIn.¬†Fans of the podcast can join the conversation on Twitter and Instagram (@wemakeitinla #artofmfg) or the Facebook¬†discussion group at makeitinla.org/community to share ideas, provide feedback, and offer ideas for episodes.

Based in Los Angeles, The Art of Manufacturing is a weekly podcast that serves listeners across the globe interested in business, entrepreneurship and product design. It is hosted by engineer and entrepreneur Krisztina ‘Z’ Holly and produced by at large and dangerous. Select episodes and profiles are distributed in collaboration with¬†MAKE IT IN LA, Mayor Eric Garcetti’s initiative¬†to support and inspire entrepreneurs to launch and build their products in the region. On the podcast, Z uses her extensive experience in startups and innovation, plus the knowledge she built as the mayor‚Äôs first Entrepreneur-in-Residence, to delve into the world of entrepreneurs trying to ‚Äúmake it‚ÄĚ with their next big idea. The podcast is recorded at Maker City LA and ¬†available for subscription on iTunes and your other favorite podcast platforms.

Listen to our archives to get an exclusive sneak peek inside these innovators’¬†factories and studios–and most of all, their minds.